A Thermal Imaging Camera allows firefighters to see through thick smoke or in total darkness
With advances in technology and more competitors appearing on the market the client, e2v technologies, needed a fresh approach
The new design was based on consumer insights obtained while training with firefighters
As well as being commercially successful, with a home office order making it the camera of choice for UK firecrews, the design has received 7 national and international design awards and is in the MoMA collection in New York
"This product packages advanced technology into a modular, simple housing based on real needs and the difficulties of saving lives in the harshest of environments. What product could be better?"
Gordon Bruce; IDSA, Chair of Judges IDEA/Business Week awards